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Bastrop Daily Enterprise - Bastrop, LA
  • Holiday sales bolstered by Cyber Monday

  • Cyber Monday was yesterday, and statistics indicate online sales have increased annually due to convenience and technology.
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  • Cyber Monday was yesterday, and statistics indicate online sales have increased annually due to convenience and technology. Cyber Monday is the Monday after Thanksgiving and was created in 2005 by Shop.org to spotlight available online sales. And ever since then Cyber Monday has thrived in households around the world- and locally. According to the National Retail Federation's website, it's projected that more than a third of shoppers will do their shopping online, an increase in online sales of 12 percent from 2011. Stage department store manager Veronica Jacobs said that her store's Black Friday crowd was larger than ever with lines of people waiting outside the store for hours Thursday evening. “We thought because we opened up late Thursday and our sales were so amazing, that Friday sales would dampen,” Jacobs said. “But it didn't. We had a huge increase in sales over last year.” Jacobs said she hasn't been shown exact numbers of sales yet, but is sure they broke records, and is expecting Monday online sales to do the same. “The biggest thing we sold online so far has been Tablets,” Jacobs said. “We have totally sold out of them.” RadioShack manager David Bridges said his store did not fare as well as projected on Friday, and hopes numbers for online sales are better. “We did half as good as projected in our sales,” Bridges said. “However, sales on Sunday were good.” Bridges said he thinks people are not doing as much shopping this year because of the news media does not inspire consumer confidence with steady reports of a failing economy. “It doesn't do a lot for consumer confidence when people read stories of a failing economy,” he said. “A great example of that would be the Hostess company closing after 85 years of business. If the Hostess company is completely liquidated that means that about 18,500 Americans will lose their jobs.” According to PineGrabber.com, last year 39 percent of people shopped Cyber Monday, up 37 percent from 2010. Kevin Sanders, manager of Cost Plus Furniture, said Black Friday at his store was like any other Friday. “It was an average sale day,” he said. “I expect that people will do preliminary research online, but purchase in the store. Primarily because if you buy furniture online, then you are liable for damages caused during shipping.”
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